Best Product Design Firms

IDEO vs Spaceberry Studio: full comparison for 2026

Quick verdict

IDEO (3.9/5) edges ahead of Spaceberry Studio (3.7/5) overall. IDEO is the better choice for Enterprises, multi-year, multi-business-unit transformation. Spaceberry Studio is the stronger option for budget-conscious SaaS/AI/mobile teams, low-commitment subscription. The right choice depends on your project size, budget, and required tech stack.

IDEO vs Spaceberry Studio: head-to-head summary

Criterion IDEO Spaceberry Studio
Founded 1991 2016
HQ San Francisco Bay Area, CA, USA Ukraine (also London, UK)
Team size 500–1,000 12–50
Rating 3.9 / 5 3.7 / 5
Primary differentiator The firm whose 1991 formation is most credited with establishing human-centered design as a formal discipline, still running roughly 24 studios worldwide One of the most accessible entry points in this list via a subscription model rather than a large upfront fixed-price contract
Pricing model Project-based, enterprise engagements (not published) Monthly subscription (dedicated designer)
Min. engagement $300K+ (per industry roundups; independently unverifiable) $4.5K/month (per company website; independently unverifiable)
Primary tech stack Figma, Miro, Adobe Creative Suite Figma, Framer, Webflow
Industries served Enterprise transformation, Consumer products, Healthcare SaaS / B2B software, Consumer products

IDEO vs Spaceberry Studio: overview

IDEO

Ask ten enterprise design leaders where "human-centered design" entered their vocabulary and IDEO's 1991 formation — merging David Kelley Design, Moggridge Associates, ID Two, and Matrix Product Design — comes up more than any other answer. The firm still runs close to two dozen studios out of its San Francisco Bay Area base, with a case-study list that includes the original Apple Mouse alongside Procter & Gamble, PepsiCo, and major US health systems. Industry roundups put typical engagement minimums near $300K (per industry roundups; independently unverifiable) — a figure that puts IDEO firmly in enterprise-only territory.

Spaceberry Studio

Spaceberry Studio began in 2016 as "MainCode Agency," rebranding to Spaceberry in 2020 — 2016 is used as the founding year here since it's the same continuous team and entity. Based in Ukraine with an additional London office, the firm runs 12–50 employees depending on source, selling subscription-style UI/UX design for SaaS, AI, and mobile apps rather than quoting fixed-price projects — one of two subscription models in this list alongside Eleken.

Services and capabilities: IDEO vs Spaceberry Studio

Capability IDEO Spaceberry Studio
Product design
UX research
Branding
Web development
Mobile development
Design systems

Tech stack comparison: IDEO vs Spaceberry Studio

Framework / platform IDEO Spaceberry Studio
Figma
Webflow N/A
React N/A N/A
Framer N/A
Adobe Creative Suite N/A
Design systems/Storybook N/A
After Effects N/A N/A

Pricing comparison: IDEO vs Spaceberry Studio

Criterion IDEO Spaceberry Studio
Minimum engagement $300K+ (per industry roundups; independently unverifiable) $4.5K/month (per company website; independently unverifiable)
Engagement models Fixed project, Retainer, Dedicated team Subscription
Rate transparency Minimum disclosed Minimum disclosed
Price tier Accessible Accessible

Target audience comparison: IDEO vs Spaceberry Studio

Dimension IDEO Spaceberry Studio
Best company size Mid-market to enterprise Startup to mid-market
Best industries Enterprise transformation, Consumer products, Healthcare SaaS / B2B software, Consumer products
Best use cases Multi-business-unit design transformation strategy, Large health system patient experience redesign Ongoing SaaS product design on a monthly subscription, AI product UI/UX design for a lean startup team
Typical project type Fixed project Subscription

IDEO vs Spaceberry Studio: pros and cons

IDEO
+ The firm most credited with establishing human-centered design as a formal discipline
+ Roughly 24 studios worldwide support genuine multi-region delivery
+ Landmark case studies (the original Apple Mouse, P&G, PepsiCo) span decades and industries
+ Strategy and organizational-transformation capability extends well past interface design
- A $300K+ typical minimum (per industry roundups; independently unverifiable) rules out startups and most mid-market budgets
- Consultancy-scale process can move slower than a boutique firm
- Broad enterprise-consulting positioning trades away the depth boutiques bring to one specific niche
Spaceberry Studio
+ Subscription pricing (from ~$4.5K/month, per company website; independently unverifiable) is one of the lowest barriers to entry here
+ Focused specifically on SaaS, AI, and mobile apps rather than spreading thin across many verticals
+ London, UK location adds geographic diversification alongside its Ukraine base
+ Continuous operation since 2016, spanning its 2020 rebrand from MainCode Agency
- Smallest reported team-size band (12–50) among the boutiques in this list, limiting capacity for large programs
- Rebranded from MainCode Agency in 2020, so some pre-2020 case studies may appear under the earlier name
- Subscription-only model may not suit clients preferring a single fixed-price contract with a defined end date

Who should choose IDEO?

A typical fit: multi-business-unit design transformation strategy.

The firm whose 1991 formation is most credited with establishing human-centered design as a formal discipline, still running roughly 24 studios worldwide. Minimum engagement starts at $300K+ (per industry roundups; independently unverifiable). Works best with clients in Enterprise transformation, Consumer products, Healthcare.

Who should choose Spaceberry Studio?

A typical fit: ongoing SaaS product design on a monthly subscription.

One of the most accessible entry points in this list via a subscription model rather than a large upfront fixed-price contract. Minimum engagement starts at $4.5K/month (per company website; independently unverifiable). Works best with clients in SaaS / B2B software, Consumer products.

Decision matrix: IDEO vs Spaceberry Studio

Your situation Recommended choice
You need full-ownership delivery on a defined project scope IDEO
You need a large dedicated team for an ongoing programme IDEO
Your budget is at the lower end Spaceberry Studio
You need specialist depth in a specific vertical IDEO
You need staff augmentation or team extension Neither; consider alternatives that offer staff aug
You need consulting before committing to a build Both may offer discovery engagements

Use case fit: IDEO vs Spaceberry Studio

Use case IDEO fit Spaceberry Studio fit Winner
Multi-business-unit design transformation strategy Strong Limited IDEO
Large health system patient experience redesign Strong Strong Both equally
Ongoing SaaS product design on a monthly subscription Limited Strong Spaceberry Studio
AI product UI/UX design for a lean startup team Limited Strong Spaceberry Studio
Fixed-price product build Limited Limited Both equally
Dedicated design team augmentation Limited Limited Both equally

Verdict: IDEO vs Spaceberry Studio

IDEO (3.9/5) is the stronger overall choice for most Product Design projects. The firm whose 1991 formation is most credited with establishing human-centered design as a formal discipline, still running roughly 24 studios worldwide.

Spaceberry Studio (3.7/5) is worth a look if you need AI product UI/UX design for a lean startup team. If your situation matches that, Spaceberry Studio is a competitive option.

Related comparisons

IDEO vs Spaceberry Studio FAQ

Is IDEO better than Spaceberry Studio?

IDEO (3.9/5) scores higher overall, but "better" depends on your use case. IDEO's strongest advantage: the firm most credited with establishing human-centered design as a formal discipline. Spaceberry Studio's strongest advantage: subscription pricing (from ~$4.5K/month, per company website; independently unverifiable) is one of the lowest barriers to entry here.

How do IDEO and Spaceberry Studio differ in pricing?

IDEO uses project-based, enterprise engagements (not published) pricing with a minimum engagement of $300K+ (per industry roundups; independently unverifiable). Spaceberry Studio uses monthly subscription (dedicated designer) pricing with a minimum engagement of $4.5K/month (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.

Which is better for enterprise: IDEO or Spaceberry Studio?

IDEO is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each firm before shortlisting.

What are the main differences between IDEO and Spaceberry Studio?

IDEO's primary differentiator is: the firm whose 1991 formation is most credited with establishing human-centered design as a formal discipline, still running roughly 24 studios worldwide. Spaceberry Studio's primary differentiator is: one of the most accessible entry points in this list via a subscription model rather than a large upfront fixed-price contract. They also differ in team size (500–1,000 vs 12–50), minimum engagement ($300K+ (per industry roundups; independently unverifiable) vs $4.5K/month (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs SaaS / B2B software, Consumer products).

Verify all details directly with each firm before making a decision.