UXDA
150+ banking platforms, 39 countries, zero non-financial clients.
Founded 2015 | Riga, Latvia | 25+ employees
product-designux-researchbranding
What is UXDA?
Alex Kreger and co-founder Linda launched UXDA (Financial UX Design) in 2015, keeping the team deliberately small — 25+ multidisciplinary specialists in Riga, Latvia. A decade later, that narrow focus has produced 150+ banking and fintech digital platforms defined or governed across 39 countries. There's no branding or consumer-product work here; every engagement is financial-services UX, making UXDA the clearest single-vertical fintech specialist in this list.
UXDA works primarily with clients in Financial services / fintech sectors. Its primary differentiator is: The only firm in this list exclusively focused on financial services UX, with 150+ banking and fintech platforms shaped across 39 countries.
UXDA tech stack and services
FigmaSketchDesign systems/Storybook
| Service area |
|---|
| Product Design |
| UX Research |
| Branding |
UXDA pricing
Short answer: UXDA uses a fixed project, retainer pricing approach. Minimum engagement starts at $30K (per company website; independently unverifiable).
| Engagement model | Typical range | Best for |
|---|---|---|
| Fixed project | From $30K (per company website; independently unverifiable) | Well-defined scope |
| Retainer | Monthly rate; not public | Ongoing AI engineering |
UXDA does not publish a public rate card. Contact them directly via their website to get project-specific pricing.
UXDA pros and cons
| Advantages | Things to consider |
|---|---|
| +Exclusive financial-services focus gives it domain expertise generalist firms simply can't match | -The exclusive fintech focus is a real limitation for any client outside financial services |
| +150+ banking and fintech platforms shaped across 39 countries over a decade | -$30K minimum engagement (per company website; independently unverifiable) runs higher than most 25-person boutiques |
| +Small, senior 25+ team keeps client relationships direct rather than layered through account management | -Small team size (25+) caps capacity for very large, multi-workstream programs |
| +A decade of continuous, single-vertical operation compounds domain knowledge over time |
UXDA vs alternatives
How UXDA compares to the other top Product Design firms.
| Company | Best for | Key difference | Rating | Compare |
|---|---|---|---|---|
| Phenomenon Studio | Repeat-client rate proof, one senior team throughout. | Roughly half of clients return for a second engagement — a repeat-business rate the firm attributes to keeping one senior team across strategy, design, development, and post-launch support | 4.8 | Full comparison |
| IDEO | Enterprises, multi-year, multi-business-unit transformation. | The firm whose 1991 formation is most credited with establishing human-centered design as a formal discipline, still running roughly 24 studios worldwide | 3.9 | Full comparison |
| Frog | Enterprises needing digital plus physical/hardware design. | Still designs physical hardware (IoT, automotive, medical devices) alongside software, inside Capgemini Invent's enterprise consulting scale | 3.7 | Full comparison |
| R/GA | Large brands, product design plus brand strategy. | Fuses product design with marketing and brand strategy for large platforms, now independently owned for the first time in over two decades | 3.7 | Full comparison |
| Accenture Song | Regulated enterprises, design within tech transformation. | 36 studios and 2,000+ specialists operating inside Accenture — the largest global footprint and compliance coverage in this list | 3.9 | Full comparison |
| Work & Co | Premium brands, design plus production-grade engineering. | A client roster (Apple, IKEA, Nike, Disney) that outpaces its ~425-person headcount, delivered through an engineering-heavy design-and-build model | 3.8 | Full comparison |
| Huge Inc | Large brands, big firm mid-ownership-transition. | One of the largest, longest-running digital firms in this list, now merged with Hero Digital under AEA Investors | 3.6 | Full comparison |
| MetaLab | Funded SaaS/fintech, full-stack research-to-systems. | A Slack/Uber/Coinbase/Midjourney-caliber portfolio built by a 160-person firm, delivered full-stack from research through design systems | 4.1 | Full comparison |
| SPCSHP | Consumer brands, design plus creative storytelling. | A quarter-century of creative digital work (JetBlue, YouTube, Samsung, BMW) under a 2024 rebrand from Big Spaceship to SPCSHP, now backed by MSQ | 3.8 | Full comparison |
| SYPartners | Large orgs, design within culture/strategy transformation. | A transformation consultancy — not a pure product-design shop — with a client list (Obama Foundation, Starbucks, IBM, Airbnb) most boutiques on this list can't approach | 3.9 | Full comparison |
| Ramotion | Startups/mid-market, brand identity plus product design. | Combines brand identity work with UX/UI and app development for clients ranging from startups to Fortune 500 | 4.0 | Full comparison |
| Projects by IF | Tech/public-sector, trust- and policy-aware design. | A design practice built specifically around trust, regulation, and policy work for technology-enabled organizations, with clients spanning Google to the UK Government | 4.0 | Full comparison |
| Fireart Studio | Startups/mid-market, design plus full development. | 700+ delivered projects for 200+ clients backed by an independently-verified 'Leading UX Design Team' Clutch recognition | 4.4 | Full comparison |
| Qubstudio | Fintech, logistics, healthcare — MVP to enterprise redesign. | Currently Clutch's #1-ranked UX/UI firm worldwide for 2026, with Red Dot Design Award recognition layered on top | 4.6 | Full comparison |
| Excited | SaaS/fintech teams, top-ranked specialist, accessible rates. | A sustained Top 5 global UX firm ranking on Clutch, with about 70% of reviews specifically citing quality and creativity | 4.6 | Full comparison |
| Gapsy Studio | Fintech, SaaS, healthcare — perfect-rated boutique. | A perfect 5.0/5.0 Clutch rating across 52 reviews, backed by 13+ international awards, from a firm that doesn't publish its own headcount | 4.5 | Full comparison |
| Goji Labs | Startups, entrepreneurs, nonprofits — strategy-led, accessible. | A 2025 Inc. 5000 honoree that explicitly serves nonprofits and individual entrepreneurs, not only funded startups | 3.9 | Full comparison |
| Eleken | SaaS teams, subscription embedded designer. | A SaaS-only subscription embedded-designer model (~$6,599/month) with a 4.9 Clutch rating across 200+ projects | 4.1 | Full comparison |
| Onething Design | Multi-vertical companies, one firm across five industries. | Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence | 3.8 | Full comparison |
| UX studio | B2B SaaS, research-first before UI. | A research-first methodology comparable in rigor to Phenomenon Studio's own discovery-first approach, applied specifically to complex B2B SaaS products | 4.3 | Full comparison |
| Halo Lab | E-commerce/web-app teams, #1 Dribbble-ranked firm. | Currently the #1-ranked Dribbble Team globally, backed by 70+ design awards and a 4.9 Clutch rating | 4.4 | Full comparison |
| Momentum Design Lab | Clients wanting a long-tenured Silicon Valley firm. | Nearly a quarter-century of continuous operation, one of the oldest firms in this list by founding date | 3.9 | Full comparison |
| Spaceberry Studio | Budget-conscious SaaS/AI/mobile teams, low-commitment subscription. | One of the most accessible entry points in this list via a subscription model rather than a large upfront fixed-price contract | 3.7 | Full comparison |
| The Gradient | Fintech, healthcare, retail — AI-native, limited roster. | A deliberately small, AI-native firm with a notable client list (Qatar Airways, Philips, Daimler AG) unusual for its self-limited scale | 4.2 | Full comparison |
UXDA FAQ
What is UXDA?
150+ banking platforms, 39 countries, zero non-financial clients.
How much does UXDA charge?
UXDA uses fixed project, retainer pricing. Minimum engagement starts at $30K (per company website; independently unverifiable). A discovery call is required to get project-specific quotes.
What tech stack does UXDA use?
UXDA works with Figma, Sketch, Design systems/Storybook. Primary industries served include Financial services / fintech.
Is UXDA right for enterprise?
Banks/fintech, exclusively financial-services UX. 25+ team size. Key consideration: The exclusive fintech focus is a real limitation for any client outside financial services.
What are the best UXDA alternatives?
The best alternatives to UXDA depend on your use case. Top options are:
- Phenomenon Studio: roughly half of clients return for a second engagement — a repeat-business rate the firm attributes to keeping one senior team across strategy, design, development, and post-launch support
- IDEO: the firm whose 1991 formation is most credited with establishing human-centered design as a formal discipline, still running roughly 24 studios worldwide
- Frog: still designs physical hardware (iot, automotive, medical devices) alongside software, inside capgemini invent's enterprise consulting scale
Compare UXDA with other Product Design firms
UXDA vs Phenomenon Studio UXDA vs IDEO UXDA vs Frog UXDA vs R/GA UXDA vs Accenture Song UXDA vs Work & Co UXDA vs Huge Inc UXDA vs MetaLab UXDA vs SPCSHP UXDA vs SYPartners UXDA vs Ramotion UXDA vs Projects by IF UXDA vs Fireart Studio UXDA vs Qubstudio UXDA vs Excited UXDA vs Gapsy Studio UXDA vs Goji Labs UXDA vs Eleken UXDA vs Onething Design UXDA vs UX studio UXDA vs Halo Lab UXDA vs Momentum Design Lab UXDA vs Spaceberry Studio UXDA vs The Gradient
Verify all details directly with UXDA before making a decision.